Traveling inspired the CEO of MNTN to create a 3-day weekend every month for employees
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Tag: Advertising
Fox Pulls In $800M In Super Bowl Ad Revenue
Fox Corp. says it collected more than $800 million in advertising revenue from its broadcasts and streams of Super Bowl ...
Kanye West Super Bowl Ad Points To Website Selling Swastika T-Shirts
Extending his way-too-long return to public life, Kanye West appeared in a Super Bowl ad Sunday night to promote a ...
John Stamos Plugs Streaming Tech Firm Zeam In Super Bowl Ad
EXCLUSIVE: While Super Bowl LIX is setting new records for national ad rates, John Stamos and streaming tech firm Zeam ...
These companies got the most bang for their buck with the most memorable Super Bowl ads, marketing exec says
Rick Miller, a partner at marketing analytics company Big Chalk, revealed the companies who produced the most memorable Super Bowl ...
Fox Breaks $8M Barrier For A 30-Second Super Bowl Ad, Selling At Least 10 Spots At That Level
Fox has cracked the $8 million mark for a 30-second Super Bowl ad, selling at least 10 spots at that ...
Disney said it is expanding its “Magic Words” advertising feature, introduced last year, to live programming.
Disney said it is expanding its “Magic Words” advertising feature, introduced last year, to live programming. That and other innovations ...
TheTake, An Emerging Specialist In Shoppable TV Technology, Partners With Samsung And LG
EXCLUSIVE: TheTake, an emerging specialist in shoppable TV technology, is expanding its reach with new partnerships with LG and Samsung. ...
Tubi Hit 97 Million Monthly Users And 10 Billion Streaming Hours In 2024
Tubi continued to gain traction in 2024, surpassing 97 million monthly active users and 10 billion streaming hours. Fox Corp. ...
Skechers draw backlash for full-page ad in Vogue that reeks of AI. “You actually didn’t save any money because now I hate you”
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NBCUniversal Ad Group Installs Roku Vet In Newly Created EVP Post
Roku veteran Kristina Shepard is joining NBCUniversal in the newly created position of EVP, Streaming and Performance Sales and Partnerships. ...
NYC marketing titans behind ‘Got Milk’ and ‘Think Different’ merge to form $30 billion agency that aims to influence everything you buy
The stock-for-stock deal will create the largest ad agency in the world with combined annual revenue of almost $26 billion. ...
Omnicom Acquiring Interpublic In $13B Deal Creating World’s Largest Advertising Firm
Omnicom is acquiring Interpublic in an all-stock deal that will reshape the advertising and marketing sectors, creating the world’s largest ...
Amazon Says NFL Black Friday Interactive Ads Drew 10% Higher Engagement
Amazon says its internal data points to a 10% uptick in customer engagement with interactive ads on this year’s Black ...
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