One of the most well-known clothing brands in the United States, Forever 21, is laying off nearly 700 workers in California and Pennsylvania and closing its headquarters in the Golden State.
The announcement came via several WARN notices filed in both states over the past week.
The California Forever 21 locations slated to close are Orange, Riverside, Ontario, Rancho Cucamonga, Montclair, Santa Ana, Lakewood and Cerritos.
Retail Dive reports that it will shutter its Los Angeles headquarters with more than 350 workers.
A spokesperson for Catalyst Brands, Forever 21’s parent company, said the company “continues to explore strategic options while also looking at ways to reduce costs across our operations and optimize our store footprint.”
Liquidation sales began last month as the company began to prepare for a second bankruptcy filing and seeks a potential buyer, several business news outlets reported. Forever 21 will reportedly liquidate its entire 350-store chain if no qualified buyer is found.
At its height, Forever 21 operated at least 800 locations worldwide.
