MILWAUKEE—Ragland Ryan, the Head of Product Development & Design at LiveWire Group, Inc. (NYSE:LVWR), recently sold 3,526 shares of the company’s common stock. The shares were sold on December 11, 2024, at prices ranging from $5.57 to $5.85 per share, resulting in a total transaction value of $19,946.
Following this transaction, Ryan holds 45,539 shares of LiveWire Group. The sale was executed in multiple transactions, reflecting a weighted average price of $5.6571 per share.
In other recent news, Harley-Davidson (NYSE:) reported a downturn in its Q3 2024 earnings call, with a 13% drop in global retail sales of new motorcycles and a 26% decrease in consolidated revenue. The company’s financial services (HDFS) saw a 10% increase in revenue. Harley-Davidson’s electric vehicle division, LiveWire, adjusted its yearly unit expectations to 600-1,000 motorcycles due to market difficulties. The company’s operating income fell by 49% to $106 million, and earnings per share were down 34% to $0.91.
In partnership news, LiveWire and KYMCO are expanding their strategic partnership to develop LiveWire’s first electric maxi-scooter, targeting the European market. This product, expected to launch in the first half of 2026, will combine LiveWire’s S2 powertrain technology with KYMCO’s extensive experience in scooter innovation. The maxi-scooter is designed for urban commuting and adventure, and while primarily intended for European customers, it is planned for global distribution.
These are recent developments that highlight Harley-Davidson’s commitment to long-term strategies, including a focus on cost productivity measures and electrification, despite the challenging market environment.
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