Kim Kardashian’s latest line of bras have many doing a double-take.
She’s pushing the boundaries of fashion with her new pierced nipple push-up bra. Yes, you read that correctly.
“Made to be seen,” the product’s description reads online. “Our viral Ultimate bra is back, reinvented with a built-in raised nipple detail and removable nylon-coated nipple piercing for an unforgettable statement.”
The bra is designed with a “super soft sheen microfiber fabric with lightweight foam.”
The “innovative plunge solution features teardrop foam pads for sexy, natural-looking lift and support,” the description continued. “This push-up style includes adjustable back straps, a concealed underwire, and a hook and eye back closure.”
Don’t worry, the piercings are removable.
The design builds on the success of her viral nipple bra from 2023.
The bra is selling for $74 and is set to be released on May 22.
