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WATCH: Trump announces deal with EMD Serono to lower fertility drug prices

by LJ News Opinions
October 16, 2025
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President Donald Trump made an announcement Thursday from the Oval Office that EMD Serono will reduce the cost of fertility medication in effort to help make IVF more affordable.

Watch Trump’s remarks in the video player above.

The president said that his administration struck a deal with the drugmaker to cut the cost of the drugs, including Gonal-f and Pergoveris.

WATCH: Trump announces deal with AstraZeneca to lower drug prices for Medicaid

It’s the third deal the administration has made with pharmaceutical companies to cut drug prices in recent weeks.

Trump said he got started on the whole issue of affordability for IVF treatments because of an Alabama Supreme Court case from 2024, which said that frozen embryos could be considered children under state law — a decision that at the time raised serious questions about a treatment used to enable people to become parents.

In their February 2024 ruling, justices said that an 1872 Alabama law that enables parents to sue over the wrongful death of a minor child “applies to all unborn children, regardless of their location.”

The ruling in LePage v. Center for Reproductive Medicine temporarily stopped in vitro fertilization services in the state and became a political controversy as states grappled with the implications of the 2022 U.S. Supreme Court ruling that overturned abortion rights in the 1973 decision Roe v. Wade.

Trump said in remarks while rolling out his plans to reduce IVF costs that Sen. Katie Britt, R-Ala., got him started on this issue by bringing to his attention the Alabama Supreme Court ruling that Trump. While campaigning for the presidency in 2024, Trump came out in support of IVF as a result.

By December 2024, a judge dismissed the wrongful death lawsuit that had led to the Alabama Supreme Court ruling.

Asked about conservatives who are critical of his support for IVF for religious reasons, Trump said he wasn’t aware of those views.

“I think this is very pro-life,” he said at his Oval Office announcement, which included a deal to make a fertility drug cheaper and new guidance to encourage employers to offer IVF coverage. “You can’t get more pro-life than this.”


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