(NewsNation) — The United Kingdom is decreasing the public’s exposure to typically unhealthy food and beverages.
As the “Make America Healthy Again” movement looks set to be prominent under President-elect Trump’s second term, those across the pond are implementing their own measures.
Laws set out on Tuesday will ban junk food advertising from televisions before 9 p.m., beginning Oct. 1, 2025. Specifically, those ads will be blacked out between 5:30 a.m. and 9 p.m.
The new release from Britain’s Department of Health and Social Care says the mandate is to “curb childhood obesity.”
It estimates that 7.2 billion calories will be removed from the diets of British children, preventing 20,000 cases of childhood obesity.
“This is the first step to deliver a major shift in the focus of healthcare from sickness to prevention, and towards meeting our government’s ambition to give every child a healthy, happy start to life,” British Secretary of State for Health and Social Care, Wes Streeting said in the release.
Trump’s pick for Department of Health and Human Services chief, Robert F. Kennedy Jr., plans to eliminate processed foods from school lunches.
The president-elect has previously said he would let Kennedy “go wild” on the government’s health care systems.