Heidi Klum has blocked comments on her latest controversial lingerie ad with her daughter Leni, after she was slammed for the post.
Over the past two years Heidi, 51, has repeatedly come under fire online for starring in flesh-flashing Intimissimi promotions with Leni, 20.
As far back as November 2022, the pair were blasted for a ‘weird’ and ‘disturbing’ campaign for the brand, which many fans regarded as inappropriate.
This week, Heidi joined her daughter for an underwear-clad Instagram clip in which she filmed nepo baby Leni modeling a see-through bra as she pouted for the camera.
Their latest video was once again met with snide remarks, as one viewer wondered: ‘Which normal mom would pose together with her daughter in lingerie?’
Heidi eventually turned off comments on the post – a tactic she has deployed on past occasions when she was slated for her underwear shoots with Leni.
Heidi Klum has blocked comments on her latest controversial lingerie ad with her daughter Leni, after she was slammed for the post
The pair started off the video clad in red satin loungewear with Heidi flashing her bra before unpacking a camera.
The former VS angel then stripped down to a red bra and flaunted her toned frame before the mom and daughter embraced on the couch.
Klum has been consistently roasted for posing in lingerie with her oldest daughter.
Earlier this year the star added her mother Erna, 80, into the mix for a new campaign shared to Instagram.
The German star was seen posing with both Erna and Leni for the Italian lingerie brand Intimissimi.
Smartly, they were all dressed in clothing, though Leni did let her black lace bra show with the help of a sheer top.
She began a relationship with the singer Seal shortly afterward, and the two tied the knot in 2005, four years before he adopted Leni at the age of five. Heidi and the singer went on to share three biological children: sons Henry, 19, and Johan, 17, as well as daughter Lou, 15.
The supermodel, 51, joined her eldest child, 20, for another underwear clad clip in which she filmed nepo baby Leni modeling a see-through bra as she pouted for the camera
The pair started off the video clad in red satin loungewear with Heidi flashing her bra before unpacking a camera
The former VS angel then stripped down to a red bra and flaunted her toned frame before the mom and daughter embraced on the couch
Leni flashed her pout as she stripped off for the lingerie brand again
Heidi wowed in the lingerie campaign as she modeled red underwear
The mother daughter duo showed off their close bond
She wed Tokio Hotel guitarist Tom Kaulitz in December 2018.
In October 2023 fans were vocal about how disturbing they found the photos of both Heidi and Leni showing off their bodies in lingerie while arm in arm.
Commenters on Initimissi’s Instagram post were largely positive, but several vocal users were concerned or disturbed by the mother–daughter display.
‘Dude that’s your mom,’ one person put it bluntly.
Another person wondered, ‘Which normal mom would pose together with her daughter in lingerie?’
‘Family business it must be continued!’ replied one user.
‘What normal mom would pose together with her daughter in lingerie?’ one concerned fan shared on social media.
‘There’s something wrong there,’ added another person in agreement.
Heidi blocked comments on her post.
