Holly Willoughby turned to her 15-year-old daughter Belle for advice on how YouTube works – despite launching her brand new show, Together, on the channel.
The presenter, 45, filmed herself in the back of a taxi as she and Belle headed to the press launch on Monday.
While Belle didn’t make an appearance in the clip, her voice could be overheard in the background sniggering as Holly tried to explain how YouTube works.
Holly said: ‘Hello, hello, I’m heading over to the press launch of the new show, Holly Willoughby together.
‘It’s the launch, I’m very excited because this is the first time anybody is going to get to see the trailer. Today’s the day.
‘What I’m going to do is I’m going to put the trailer so you guys get to see it, over on the YouTube channel. First time I’ve said that, tomorrow, so that’s Tuesday.
Holly Willoughby turned to her 15-year-old daughter Belle for advice on how YouTube works, ahead of launching her brand new show, Together, on the channel
‘I’m not quite sure when it’s going to go on there, so I think, and I’m looking at my daughter here now because this is all new territory, but if you head on over there, search it, Holly Willoughby Together YouTube, go and subscribe.’
After fluffing the word subscribe, Holly admitted she has to start saying it.
Then the presenter turned to Belle and said: ‘Then I think you press the bell thing which gives you a notification when something drops, is that right?’
She then told her daughter to ‘stop laughing’, before asking: ‘You press the bell, don’t you, Belle?’
Holly’s daughter Belle provided inspiration for her next venture as the teenager is of a generation that no longer watches terrestrial TV but is glued to YouTube instead.
The new project, which she is self-funding, will involve both producing and presenting her own show, as well as celebrity interviews. Read the full story here.
Holly Willoughby Together will launch on July 28 as a twice-weekly broadcast under five sections: Talk Together, Cook Together, Look Good Together, Better Together, and Hang Out Together.
She is working with a team at her husband Dan Baldwin’s television production company Hungry Bear, which is behind shows such as Gladiators and Michael McIntyre’s Big Show, both screened on BBC One.
Holly Willoughby Together will launch on July 28 as a twice-weekly broadcast on YouTube
‘Holly has done television for 25 years, and now she wants to make her own thing,’ a friend of the star told The Mail on Sunday in January. ‘And now daytime television is very much on the slide and it’s time for something new. She is excited, it is something so new and innovative, hopefully it will work.
‘The television landscape has changed so much, people are consuming content on TikTok and other digital platforms.
‘Holly has seen an opportunity now to start something new, which has a future, unlike the kind of stuff she has done in the past.’
When Holly left This Morning after learning of an extraordinary plot to kidnap, rape, and murder her, she found herself with much more time on her hands.
For 14 years, she’d been up at the crack of dawn to sit on the sofa and present the show next to her former co-star and friend, Phillip Schofield. Holly had been ITV’s busiest star, and bosses at the network wanted her on screen as much as possible.
But Holly had been left badly shaken by the kidnap threat, for which former security guard Gavin Plumb was handed a life sentence in 2024.
Her return to TV was gradual, first hosting two episodes of You Bet for ITV and the Netflix reality show Bear Hunt in February 2025.
Since then, she has been a stay-at-home mum to Harry, 17, Belle and 11-year-old Chester, which she ‘loved’. Now, however, she is ready to get back out into the limelight.
