EXCLUSIVE: The marketing and promotion creatives working on hit film, TV and games had their moment in the sun at the fourth Global Entertainment Awards over the weekend.
The awards, held in the Algarve, Portugal, recognize work across film, TV, games and streaming.
Brazilian broadcaster Globo’s trailer for its coverage of the Olympic Games won Best Trailer in the TV section, beating nominees including Sky and Peacock drama The Day Of The Jackal. Sky did, however, prevail in the Best Teaser category, where Lockerbie was the winner.
Work on Netflix projects fared well, with an international spread of wins across categories including Best Social Media Spot, for a Next on Netflix India sizzle reel, and Best Behind the Scenes for Brazil-produced drama Senna. Squid Game Season 2 and Baby Reindeer also featured.
The creatives behind Furiosa, A Mad Max Saga and Paddington in Peru landed wins in Best Trailer and Best Social Media Campaign, respectively, in the Cinema section.
In streaming, Paramount+ scooped the 360 Campaign award for its goat campaign. Creative efforts on Disney+ series Rivals scored a Best Social Media Key Art win, and Prime Video’s Fallout triumphed in Best Experiential Marketing.
A 450-strong group of judges scrutinized this year’s entries. The global winners are announced shortly after the regional results were unveiled.
“2025 marks a significant milestone for the Global Entertainment Awards in showcasing the caliber of creative talent shaping the industry,” said Tim Cole, CEO of the Global Entertainment Awards. “We’ve witnessed firsthand the innovative spirit and groundbreaking work that is illuminating the future of entertainment marketing.”
The awards show was presented by Portuguese actress and director Sónia Balacó and Global Entertainment Awards Director, Alejandro Barrios.
Check out the full video of the awards show above, and the roster of winners, below.
Best AV Spot: Ice Road Rescue – Season 9 (The Walt Disney Company Nordic & Baltic)
Nina Schuster, Philip Paulsson, Johan Samuelsson
Best Sizzle Reel: Sky Up Next 2024 (Giant Owl Productions)
Jack Byrne, Charles Byrne, Ross Kitchenham
Best Short Form Behind the Scenes Mujeres Asesinas 2 (ViX)
Richard Gibson, Alejandra Castillo, Manuel Alvarez
Best Experiential Marketing: Book The Batmobile On Uber (Warner Bros. Discovery)
Nicky Smart, Sophie Paterson, Ria Bussey
Best Key Art: Great Migrations: A People on the Move (PBS)
Stacey Libbrecht, Derrick Chamlee, The Refinery Creative
Best Visual Design: Halloween DC campaign
Jaime Sainz, Diego Troiano, The Walt Disney Company EMEA
Best Social Media Key Art: Balle Perdue 3(Trailer Park Group, UK)
Elliot Cardona
Best Sound Design: Action Packed Café Composite (ZEE Entertainment)
Shilpesh Kothare, Dinesh Nair, Alekhya Chowdhuri, Nikhil Kadam
Best Sales Reel: Ludwig(Picture Production Company)
ITV Studios (UK)
Best Long Form Behind the Scenes: Senna (Netflix Brasil)
Jorge Soares, Iza Campos, Thiago Iacocca, Lucas Maia Alves
Best Trailer: Olympics – All The Shine (TV Globo)
Post & Design Globo, Promo TV Globo
Best Teaser: Lockerbie (Sky Creative)
Max Pickwoad, Dadi Sigurdsson, Monica Macasieb
GAMES
Best Integrated Partnership Campaign: WoT Blitz x deadmau5 “Hits Different” (Playsense)
Barys Zeliankevich, Andrey Bogdanovich, Sergey Dmitrenko
Best 360 Campaign: Deathsprint 66 (Fluid)
James Glover, Alexander Cragg, Lewis Bradburn, Steve Payne
Best Short Form Behind the Scenes: Unknown 9: Awakening – Behind the Scenes with Anya Chalotra (KWM, A Keywords Studio)
Charles Di Gaetano, Pierre Maneo
Best Experiential Marketing: Call of Duty NEXT 2024 (OS Studios)
John Higgins, Kecia Christiansen, Director, Experiential Marketing
Best Key Art: Katanaut (MLC Studio)
Janin Rosales, Senior Production Supervisor
Sam Denmark, Senior 2D Artist
Best OOH / Outdoor Advertising: Valorant(Playsense)
Viktor Shakun, Zakhar Shlimakov, Vitalii Nebelskyi
Best Visual Design: The Crew Motorfest: Chase Squad Reveal Trailer (KWM, A Keywords Studio)
Ubisoft , Charles Di Gaetano
Best Social Media Campaign: Dead Island 2: HAUS DLC (Project N)
Ben Garner, Keiran Fuller, Mark Churchyard, Chris Jacobs
Best Teaser: The Outlast Trials – Franco “Il Bambino” Barbi | New Villain Teaser Trailer
(KWM, A Keywords Studio)
Antoine Fortier-Auclair, Philippe Morin, JT Petty
Best Reveal Trailer: Thick As Thieves (Big Farmer)
Katie Lowndes, Jack Roach, Kayung Lai,
Winner
Best Trailer: Game of Thrones: Legends (Ichi Worldwide)
Andy Mihov, Christopher Tait, Charlotte Hewitt
CINEMA
Best Key Art: Kill the Jockey (Fable – The Key Art Agency)
The Fable Team
Best Motion Poster: Mufasa: The Lion King (RAVE Collective)
Stewart Hopewell, Emily Kramer, Tom Bloczynski
Best OOH / Outdoor Advertising: Moana 2 (The Walt Disney Company Nordic & Baltic)
Daniel Ohlsson, Magnus Rabell,
Best Experiential Marketing: Wicked Shiz University I.D. Generator(Addison Interactive)
Alex Sanger, Leigh Godfrey, Scott Addison Clay, Addison Interactive Team
Best Social Media Spot: A Different Man (Picture Production Company)
Picture Production Company, Universal Pictures UK
Best Social Media Campaign: Paddington in Peru (Think Jam)
Kat Carr, Hannah Myers, Adria Rus
Best Sales Reel: LA Screenings 2024(Warner Bros. Discovery)
Chris Wheeler, Daniel Chapman, Ian Stott, Kieran Irwin
Best Short Form Behind the Scenes: Venom – Savor the Last Bite: The Venom Legacy (Once Upon A Time)
Lisa Fass, Sophia Kotretsos, Bram De Jonghe, Anish Chadha, Producer
Best Sound Design: Ratcatcher (Picture Production Company, Creative Agency)
Pathé UK, Park Circus, Distributor
Best Teaser: Seeking Haven for Mr Rambo(Film Clinic)
Markos Erian
Best Trailer: Furiosa, A Mad Max Saga (X/AV)
Massey Rafani, Eric Mickelson, Matthew Zuckerman, La Shawn Rivers
STREAMING
Best Visual Design: Star Wars: Skeleton Crew – Piccadilly Circus Anamorphic Screen
Blacklist
James Hanrahan, Jacob Field, Gary Davies, Ryan Robinson
Best Key Art: Hip Hop and the White House (Trailer Park Group, UK)
Elliot Cardona, Charlene Thibault, Matthew East
Best AV Spot: Y Llegaron De Noche (ViX)
Richard Gibson, Dan Castella, Manuel Alvarez
Best Motion Poster: VLOS “The Drag S2” (RAVE Collective)
Jenna Lolli, Emily Kramer, Tom Bloczynski, Youn Jee (J) Choi
Best OOH / Outdoor Advertising: Śleboda (SkyShowtime)
Andras Martsa, Sara Udvardy, Damian Grzesiński, László Szűcs
Best Social Media Key Art: Rivals (Trailer Park Group, UK)
Elliot Cardona, Ian Keltie
Best Social Media Campaign: True Detective: Night Country (The Refinery)
Molly Kloss, Cassidy Lashaway, Seth Ward
Best Social Media Campaign: Beetlejuice Beetlejuice (OC)
Ipar L’Aimable, Kate McGoldrick, Vicky Horsfall
Best Social Media Campaign: CCXP Prime (VKNG S.A DE C.V)
Guillermo Florez Huertas, Annat Bravo, Diego Díaz
Best Short Form Behind the Scenes: Eric – How Eric The Puppet Was Made (Once Upon A Time)
Lisa Fass, Sophia Kotretsos, Roger Penny
Best Social Media Spot: Netflix & Gill (Trailer Park Group, UK)
Regan Okey, Director, Haruka Chambers, Florence Saralis
Best Social Media Spot: Entrepreneurs (The Walt Disney Company Europe, EMEA)
Jaime Sainz, Eduardo Blanco
Best Sound Design: Respira (Once Upon A Time)
Simon Hammond, Oliver Holme
Best Sizzle Reel: Next on Netflix India 2024(Promoshop)
Chinni Nihalani, Creative Director
Best Long Form Behind the Scenes: The Crown: Framing the Legacy(Once Upon A Time)
Lisa Fass, Sophia Kotretsos, Bram De Jonghe
Best Experiential Marketing: Fallout (Addison Interactive)
Scott Addison Clay, Addison Interactive Team, Tricia Del Rosario, Amazon MGM Studios, Jonathan Jordan
Best 360 Campaign: Paramount+ Brand Campaign – Goat(Paramount+)
Sean Saylor, Louise Crompton, Mikki Katz
Best Teaser: Squid Game S2 – No Stopping the Game (RAVE Collective)
Jenna Lolli, Emily Kramer, Matthew Fallabel, Youn Jee (J) Choi
Best Trailer: Baby Reindeer – Sneaky Feeling (Create Advertising)
Aimee Muddiman, Steve Yealin
AMD EMERGING TALENT
AMD Emerging Talent Award: Red Circle – Date Announcement Video
Nora Awolowo, Rixel Studios
AMD Emerging Talent Award: Seven Jewish Children: A Story Of Family
Omri Dayan, Ioannis Fanis, Javaji Productions
AMD Emerging Talent Award: Human Heritage
Julia Selow, Art Director, Paul Selow, Pasquale Scionti